The battle for supremacy in the graphics card arena is as fierce as ever these days, and both companies (nVIDIA and ATI - yes, we'll continue to call it that) are keen to point out their advantages and try to grab as much market share as possible. nVIDIA has stolen the thunder recently with the introduction of the all-powerful 8800 line of cards, but it's the midrange market segment where the battle is usually won or lost for the two companies. The reason is quite simple: although the super high-end cards earn bragging rights, it's the £100 cards and lower that are the best sellers, and in this category both companies want to be able to claim victory. When was the last time a friend approached you because you know more about computers, and asked: "Hey, I would like to buy a new graphics card to play all the latest games with great speeds, and I am prepared to pay good money; up to £100" I bet that has happened more than once.
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